From a distance ‘The Discovery Wall’ at Weill Cornell’s Medical College in Manhattan appears as a single animated screen, but a closer look will reveal thousands of individual iPod Nano screens, each with their own unique high res image and text.

Designed in a collaboration between Hirsch&Mann and Squint/Opera, The Discovery Wall aims to draw attention to the important work and financial donors of the college’s newly opened biomedical research centre.

The digital structure is made up of 2,800 LCD screens arranged in a di-grid.

When viewed from a distance, the screens produce a macro high-resolution image or animation of medical research news.

Standing a metre or two from the wall, viewers will see mezzo content – titles of research areas and clusters of hundreds or thousands of images.

Up close, viewers can discover the final, micro view – high resolution images and paragraphs of text related to the area of research visible from the other two positions.

Each screen can be individually controlled, with the digital content scheduled and managed via custom management software, meaning the featured work can be changed as required.

A large, clear acrylic shell encases the artwork, offering structural support to the LCD screen grid and producing the illusion that the digital wall is floating. 

Watch the making of The Discovery Wall in the video below

Courtesy Arch Daily, Hirsch&Mann and Squint/Opera